https://kinescope.io/9tSaqBN6uZwF5TM5sEkvFW; Cultural Stereotypes; 15:48; Cultural stereotypes are probably the most challenging elements of any cross-cultural research. In this episode, we’ll be talking about where stereotypes come from, how they are formed, and how they impact cross-cultural understanding. We will also touch upon their communication value – their advantages and drawbacks.
https://kinescope.io/vuFmzBeYpUEduVdG3o2GUU; Edward Hall and his theory of cultural dimensions; 29:09; Edward Hall was an influential American anthropologist – a cultural anthropologist, to be precise – and he was the one who pioneered intercultural communication. In its infancy, the study of nonverbal communication and interactions between members of different ethnic groups. His cultural dimensions had a profound impact on the understanding and development of intercultural communication and became the golden standard for other researchers to build upon. So, in this podcast, we are going to talk about them all. But first, a few words about the scholar himself.
https://kinescope.io/ktnBbYcVfUCYDCqMhj9dm8; Fons Trompenaars and his theory of cultural dimensions; 21:24; Today we will be discussing the model of national cultural differences proposed by Dutch researcher Fons Trompenaars. Trompenaars is both a researcher and a successful cross-cultural consultant for major corporations like BP, IBM, Pfizer. Not only is his expertise valued in academia, but also in the business world, which on its own indicates the practical relevance of intercultural communication and understanding cultural differences.
